• +43%

  Click-through rate for TopView campaign

• 38%

  higher conversion rate vs. non-Smart+ TikTok campaigns

• 7.7%

  lower cost per lead vs. other platforms (on equal spend) with TikTok Smart+

How Banca Transilvania used TikTok Smart+ to boost engagement and drive more qualified leads

• 2X

  Engagement rate

• 21M

  video views

Helping Kaufland Romania build their profile to 1 million followers through a fun and engaging challenge, all while winning them the ‘Greatest Branding’ award in the TikTok Ad Awards 2024.

• 15M+

  Impressions

• 100K

  Increase in followers

• 35%

  Lower CPM vs regional benchmarks

Boosting conversions with community interaction campaigns